Intuit the maker of Quickbooks and Quicken is running a 2 day I Will Just Start  campaign to inspire would be entrepreneurs to begin their journey to start their business.  They have put a large trade show boot with a couple of dozen computers at the top of the escalators and they are encouraging would be entrepreneurs to come into the boot and enter into a drawing for prizes as well as a $50,000 offer to fund their new business.  The would be entrepreneurs also have the opportunity to pitch their business on video and be judged by 3 small business experts.  Intuit is getting inbetween their existing customers and potential customers by the thousands  Intuit is on their 4th and last city for this tour which is nothing short of brilliant marketing.