New York Times Interview with Stuart Elliot Advertising Columnist 16 Year Veteran

 Stuart Elliott of The New York Times and I met at the ANA CASIE Award event in Jacksonville in 1996 for my team’s work on IBM’s Kasparov vs. Deep Blue and we reconvened for a short chat in this podcast call. Stuart talks about the lines blurring between marketers becoming media companies and ad agencies becoming media companies across everything and every category in a totally changed landscape. Stuart comments on Microsoft’s CEO Steve Ballmer’s comments on the fact that he said in the Seattle Times, “Microsoft is going to be an advertising company.”

Enjoy the interview.

 

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